Video Watermark Adder

A watermark adder overlays a text mark — typically a brand name, username, or copyright notice — onto a video, making it easy to identify the source if the clip gets shared or reposted elsewhere.

Type in the text you want displayed, choose one of the four corner positions, and the tool burns that text permanently into every frame of your video using FFmpeg's drawtext filter. The result is a semi-transparent dark box behind white text, chosen for good readability against both light and dark video backgrounds.

Because the watermark is drawn directly into the video frames (rather than added as a separate overlay layer that could be stripped out), it stays attached to the video no matter where it's uploaded, re-encoded, or shared afterward.

This is commonly used by content creators who want to protect ownership of their footage before sharing previews, businesses adding a subtle brand mark to promotional clips, or anyone who wants a simple credit line permanently visible on their video.

Keep in mind the watermark text is burned in permanently and cannot be removed from the output file afterward, so double check your spelling and position before processing a long video.

Placement matters as much as the text itself — a watermark in the bottom-right corner is the most common convention across social platforms since viewers' eyes are drawn there naturally, while a bottom-left placement can work better if your video already has UI elements or captions typically shown in the bottom-right.

Keep your watermark text short. Long text strings can wrap awkwardly or run off the edge of narrower vertical videos, so a concise brand name, short handle, or symbol tends to read more clearly across different video dimensions than a full sentence or long URL.

If you manage a channel or brand with a consistent visual identity, consider reusing the exact same watermark text and position across every video you publish — a consistent watermark placement becomes recognizable to your regular viewers over time and reinforces your brand identity even on clips reshared outside your original channel.

For maximum protection against footage being reposted without credit, consider running your video through the compressor afterward too — a watermarked-and-compressed file is both smaller to share and carries your credit baked permanently into every frame, discouraging removal or misuse of your original footage.

In short, a clear, well-placed watermark is one of the simplest ways to keep your name attached to footage as it travels beyond your original upload. This is especially valuable for creators building a personal brand, since consistent visual credit compounds in recognition value the more your clips circulate across different platforms and audiences over time.

A watermark added this way survives re-uploads, re-encodes, and re-shares, staying attached to your footage wherever it travels.

Frequently Asked Questions